06.08.20173 min read

The Infusionsoft WordPress Plugin Makes it Easy to Create Opt-in Forms

Wordpress is, by far, the most popular Content Management System (CMS) available. Here's proof: 26.4 percent of the web runs on WordPress (and that number’s going up). It’s achieved this kind of massive following for good reason: Starting out as a simple blogging application, they’ve evolved into one of the best CMS platforms available, allowing tons of customization possibilities within a relatively easy-to-use platform.

Given that WordPress is so popular, it’s no wonder that a huge chunk of Infusionsoft customers use it, Infusionsoft now gives you one more reason to use it.

Infusionsoft has introduced a free plugin that allows WordPress users to connect directly to Infusionsoft, and quickly begin integrating their digital marketing strategy with their WordPress pages. With the plugin, any time a user fills out your opt-in form on WordPress, they’ll automatically be added into Infusionsoft and any automation campaigns you’ve set up will run. 

Just to give a little context, prior to this plugin, in order to set up opt-in forms through WordPress, you had to understand HTML and jump through a bunch of hoops in order to properly set up Infusionsoft opt-in forms on your WordPress site; the process was involved and a bit cumbersome. But now, the process is so easy, you’ll be able to add agility to your marketing efforts by quickly creating new campaigns or revising old ones in a fraction of the time and effort you needed before. 

With the plugin, you can drag-and-drop a WordPress opt-in goal into your Infusionsoft Marketing Automation, allowing you to implement any follow-up campaign with WordPress in just a few clicks. The plugin makes it easy to perform sequences like thank yous, triggered phone calls, email delivery, newsletter delivery, drip nurture campaigns, and more.

Check out this video to see exactly how to setup the plugin and start using the new WordPress Opt-in Goal in Infusionsoft: 

 
10 Marketing Campaigns you Need to Grow - Download Now

Created with Sketch.
Infusionsoft cornerstone spinner
close button

Subscribe to our weekly newsletter!

5 Reasons to Subscribe:

1. Weekly tips to dominate sales and marketing

At our core, we're focused on helping you become a sales and marketing machine. We tap into the genius of the best salesfolks and marketers out there to give you daily tips to grow your leads, make more sales, and keep more customers.

2. Expert small business resources that cost you zero dollars

Want to go deep? We have you covered with free guides, webinars, and tools on a range of topics from marketing automation, CRM, and digital marketing to building sales and marketing strategies from the ground up. All for free. All for you.

3. We're focused 100 percent on small business success

We exist for one reason: helping small businesses succeed. We give you the ideas and insights you need to blow the competition out of the water. We serve business owners who are hungry to put in the hard work to grow their business and own the market.

4. We do the work for you

Running a small business is a 110 percent endeavor. You don't have time to surf Internet for the best small business insights and ideas out there. We'll do that for you with the best original content from our team and from industry experts and small business owners.

5. But wait, there's more!

Small business success means more than just sales and marketing, so we also hit on a range of topics to help your small business thrive, including personal and business growth, customer service, and business management.

6. Righteous GIFs

OK, we said five reasons, but we like to overdeliver...and GIFs. We really like GIFs. You're bound to see some righteous ones.

GIF of Ferris Bueler principal's assistant

P.S. We'll never give out your information. We'll only use it to send you awesome content and resources, if you're cool with that.