05.04.20173 min read

7 Ways to Use Texting Throughout Your Business

Are you taking text messaging seriously? If not, you should start for the sake of your business. Surveys demonstrate that 82.1 percent of smartphone owners open every single text they receive. And only 17% of consumers consider texts from businesses to be intrusive.

Numbers don't lie. So why not take the plunge and try text messaging for your business?

There's much more to it than attracting new clients. In fact, the team from TextMagic.com have made it simple for you in their infographic. They have jotted down the most common use cases of SMS for companies. Let's go over some of them.

Text messages are usually read within the first 3 minutes of receiving. So they are the best solution for time-sensitive promotion campaigns. For even better results, combine email and SMS.

Gaining new customers is good, but what about retaining the old ones? With text messaging you can raise the bar of your customer service. Send them order confirmations to let them know their order is being processed. Notify them about deliveries, flight changes, appointment reschedulings, etc. Make the customers feel cared about. It's a safe bet, they will appreciate it.

It's a no-brainer that both the business and the customers benefit from appointment reminders. Customers don't forget about appointments, while companies reduce the number of no-shows and service delivery costs.

Texting can be used not only for customer attraction and retention. Think inside your company. Effective communication with the staff is another way to use text messaging. There's an administrative side to it—send your employees meeting notifications. And then there is a staff retention side—send them holiday greetings, discount vouchers—anything that can make your coworkers happier. 

This is just the tip of the iceberg. Texting can be used for a huge number of other cases. We invite you to explore the infographic below and think how your business can utilize SMS.



Anastasia Svyrydenko is a content addict, always on the lookout for new creative ideas. When she is not crafting a new piece of content, you can find her watching another sci-fi series or baking something with bananas in her kitchen. Connect with Anastasia on Twitter.

2017 Small Business Marketing Trends Report - Download Now
Was this post helpful?
Created with Sketch.
Created with Sketch.
Created with Sketch.
Infusionsoft cornerstone spinner
close button
Subscribe to our weekly newsletter!

5 Reasons to Subscribe:

1. Weekly tips to dominate sales and marketing

At our core, we're focused on helping you become a sales and marketing machine. We tap into the genius of the best salesfolks and marketers out there to give you daily tips to grow your leads, make more sales, and keep more customers.

2. Expert small business resources that cost you zero dollars

Want to go deep? We have you covered with free guides, webinars, and tools on a range of topics from marketing automation, CRM, and digital marketing to building sales and marketing strategies from the ground up. All for free. All for you.

3. We're focused 100 percent on small business success

We exist for one reason: helping small businesses succeed. We give you the ideas and insights you need to blow the competition out of the water. We serve business owners who are hungry to put in the hard work to grow their business and own the market.

4. We do the work for you

Running a small business is a 110 percent endeavor. You don't have time to surf Internet for the best small business insights and ideas out there. We'll do that for you with the best original content from our team and from industry experts and small business owners.

5. But wait, there's more!

Small business success means more than just sales and marketing, so we also hit on a range of topics to help your small business thrive, including personal and business growth, customer service, and business management.

6. Righteous GIFs

OK, we said five reasons, but we like to overdeliver...and GIFs. We really like GIFs. You're bound to see some righteous ones.

GIF of Ferris Bueler principal's assistant

P.S. We'll never give out your information. We'll only use it to send you awesome content and resources, if you're cool with that.